Squarespace for small businesses
The brief
Jennifer is an astrologer targeting high income business owners and entrepreneurs. She wanted her website to have an elevated look to reflect her professionalism and set her apart from new-agey practitioners. We selected an elegant colour palette of navy and gold, with light grey accents and lots of white space. The logo is a simple wordmark, and the planet icon throughout the site adds a playful nod to astrology.
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Help Jennifer attract new clients to her business by launching her first website
Educate site visitors on the different readings and consultations available to book -
Custom Squarespace website build
Simple wordmark logo
Keyword research and search engine optimisation for low competition, relatively high volume search terms
Squarespace Scheduling and payment processor so clients can seamlessly book and pay for consultations upfront -
Ease of use makes Squarespace a great platform for small business owners. You get a great-looking website that you can manage yourself, even if you’re not very tech-inclined. Features like member-only areas can be used to deliver premium content, adding an additional revenue stream. Scheduling makes it easy for clients to book services or time with you. And there are lots of built-in marketing features to help you automate your promotional activity.
